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Danny Verkade is a Magento Master and the CTO at Cream, a Magento-specialized development agency based out of the Netherlands.
0:00:00.080,0:00:04.400 uh no an online happy hour yeah oh 0:00:01.760,0:00:07.040 online oh okay okay yeah that's cool 0:00:04.400,0:00:08.320 how do you how do you uh how do you 0:00:07.040,0:00:12.160 organize that you just 0:00:08.320,0:00:13.599 get on slack and zoom or video calls and 0:00:12.160,0:00:17.920 just kind of 0:00:13.599,0:00:17.920 drink together or like how how 0:00:22.490,0:00:31.739 [Music] 0:00:32.399,0:00:37.440 dividing your time uh between cream and 0:00:34.800,0:00:40.559 doll's kill how's that going for you 0:00:37.440,0:00:43.840 um pretty solid um i think the 0:00:40.559,0:00:45.600 the time difference is my advantage um 0:00:43.840,0:00:48.079 so they're based in san francisco and 0:00:45.600,0:00:49.120 uh i'm i'm currently in the netherlands 0:00:48.079,0:00:51.520 so 0:00:49.120,0:00:54.879 i do a lot of work at night as well 0:00:51.520,0:00:54.879 which is more in their time zone 0:00:56.559,0:01:00.079 do uh how do you like what does your 0:00:58.800,0:01:03.359 schedule look like 0:01:00.079,0:01:04.640 um to you know working at night can 0:01:03.359,0:01:05.119 sometimes be difficult because it can 0:01:04.640,0:01:07.920 kind of 0:01:05.119,0:01:09.760 disrupt your rhythms a little bit like 0:01:07.920,0:01:10.880 do you have a good schedule with gym 0:01:09.760,0:01:12.000 time and all the 0:01:10.880,0:01:13.920 you know different things kind of 0:01:12.000,0:01:15.520 balanced out 0:01:13.920,0:01:17.360 well currently gym time's a little bit 0:01:15.520,0:01:19.840 less because it's quite busy 0:01:17.360,0:01:21.759 we're building a new house so that's the 0:01:19.840,0:01:24.320 project that i'm doing 0:01:21.759,0:01:28.159 as well as at work of course so normally 0:01:24.320,0:01:28.159 i would start at 9am with a standup 0:01:28.320,0:01:35.439 and we introduced that one 0:01:31.360,0:01:35.439 when we were going remote 0:01:35.920,0:01:39.360 fully so every morning stand up 0:01:38.240,0:01:41.600 everybody 0:01:39.360,0:01:43.439 says what they they've been doing last 0:01:41.600,0:01:47.360 uh the last day 0:01:43.439,0:01:50.560 and any blockers they they're having 0:01:47.360,0:01:55.040 and try to unblock uh unblock the team 0:01:50.560,0:01:58.159 um and then we got to start up 0:01:55.040,0:02:01.759 with dole skill at uh 0:01:58.159,0:02:06.079 seven for me seven p.m 7 p.m 0:02:01.759,0:02:09.520 okay yep yeah that's a full day 0:02:06.079,0:02:11.280 yeah that's definitely a full day yeah 0:02:09.520,0:02:13.440 and you're building a house you're like 0:02:11.280,0:02:16.560 building a new a new home 0:02:13.440,0:02:19.200 yep wow that's awesome um 0:02:16.560,0:02:19.920 so we bought a piece of land like a year 0:02:19.200,0:02:23.440 ago and 0:02:19.920,0:02:25.040 uh you're currently building uh building 0:02:23.440,0:02:28.239 our new house 0:02:25.040,0:02:29.520 that's cool yeah it's just another like 0:02:28.239,0:02:33.360 two or three months and then 0:02:29.520,0:02:35.200 we should be moving in there so uh okay 0:02:33.360,0:02:36.640 that's really really cool to see 0:02:35.200,0:02:39.519 everything that you imagined 0:02:36.640,0:02:40.239 on paper now coming uh coming together 0:02:39.519,0:02:43.840 and 0:02:40.239,0:02:46.400 they're building it so uh right 0:02:43.840,0:02:48.000 is um because that's it's pretty common 0:02:46.400,0:02:50.480 out here in um 0:02:48.000,0:02:52.560 in texas for people to you know get some 0:02:50.480,0:02:54.879 land and build a house 0:02:52.560,0:02:56.319 um which is new for me because i grew up 0:02:54.879,0:02:59.440 in california and it's not 0:02:56.319,0:03:02.400 very common there um is it common in the 0:02:59.440,0:03:05.519 netherlands to to do that 0:03:02.400,0:03:06.400 um well they're doing a lot of new 0:03:05.519,0:03:09.680 builds 0:03:06.400,0:03:12.400 um but mostly those are row houses 0:03:09.680,0:03:13.200 or apartments so having a piece of land 0:03:12.400,0:03:14.959 and building a 0:03:13.200,0:03:16.879 detached house is definitely uh 0:03:14.959,0:03:19.840 something that's not as common 0:03:16.879,0:03:21.440 especially as in the us where like a lot 0:03:19.840,0:03:25.519 of house drug dealers never land 0:03:21.440,0:03:27.440 yeah yeah so you have to find a builder 0:03:25.519,0:03:28.799 and everything like that or you already 0:03:27.440,0:03:31.920 found a builder yeah 0:03:28.799,0:03:33.680 yep yeah and it's not that well you can 0:03:31.920,0:03:35.360 take different routes you can go to an 0:03:33.680,0:03:37.280 architect and like they design 0:03:35.360,0:03:40.560 everything from the ground up 0:03:37.280,0:03:42.159 uh but instead we opted for a 0:03:40.560,0:03:44.799 yeah it's not really like a model home 0:03:42.159,0:03:46.640 but um kind of the basic concept is 0:03:44.799,0:03:47.599 there and you can build it out to your 0:03:46.640,0:03:50.239 own specs 0:03:47.599,0:03:51.120 whatever you like so you can change the 0:03:50.239,0:03:55.280 width the height 0:03:51.120,0:03:59.439 the the dimensions of the of the home 0:03:55.280,0:03:59.920 as well as well everything outside as 0:03:59.439,0:04:03.040 well as 0:03:59.920,0:04:03.040 the inside as well so 0:04:03.200,0:04:10.000 tweak the padding the margins yeah 0:04:06.560,0:04:13.200 the stones the grouts uh like everything 0:04:10.000,0:04:14.959 you can choose and pick my wife is 0:04:13.200,0:04:18.720 obsessed with the grout 0:04:14.959,0:04:20.160 recently uh lately in our floor because 0:04:18.720,0:04:22.400 it's been about three years and the 0:04:20.160,0:04:23.680 grout is a little dirty and i don't 0:04:22.400,0:04:27.600 really even notice it 0:04:23.680,0:04:29.360 at all but it like it drives her insane 0:04:27.600,0:04:31.440 it's like all that she talks about 0:04:29.360,0:04:34.560 lately and uh 0:04:31.440,0:04:36.400 she got some some special cleaner um 0:04:34.560,0:04:37.759 that actually worked really well to 0:04:36.400,0:04:38.240 clean it because we tried a bunch of 0:04:37.759,0:04:40.720 different 0:04:38.240,0:04:42.720 stuff and she finally found something 0:04:40.720,0:04:45.360 that that cleans it well 0:04:42.720,0:04:47.199 um but it's a lot of work and you can 0:04:45.360,0:04:50.080 seal it right 0:04:47.199,0:04:50.639 you can seal it yeah so she's thinking 0:04:50.080,0:04:52.080 about 0:04:50.639,0:04:53.840 we got to get it cleaned and then get it 0:04:52.080,0:04:56.880 sealed 0:04:53.840,0:04:58.000 but i think sealant only lasts it 0:04:56.880,0:04:59.600 doesn't really i don't think it lasts 0:04:58.000,0:05:01.600 forever because when i was like seeing 0:04:59.600,0:05:03.680 like a patio yeah you need to reapply it 0:05:01.600,0:05:05.759 to it like every 0:05:03.680,0:05:06.880 year maybe or two years something like 0:05:05.759,0:05:09.759 that 0:05:06.880,0:05:12.800 um probably depends on how heavily you 0:05:09.759,0:05:14.560 use it and stuff like that but 0:05:12.800,0:05:17.199 it's always one thing or another with a 0:05:14.560,0:05:17.199 house right 0:05:18.320,0:05:24.320 now yeah um 0:05:21.759,0:05:26.800 so what uh what kind of magento stuff 0:05:24.320,0:05:30.639 have you been doing lately 0:05:26.800,0:05:33.520 um well obviously magento 2.4 upgrades 0:05:30.639,0:05:34.080 yeah as well as venturing a little bit 0:05:33.520,0:05:38.080 into 0:05:34.080,0:05:41.600 into headless of course in pwa uh um 0:05:38.080,0:05:43.520 yeah but um 0:05:41.600,0:05:44.960 i've seen quite a few products of 0:05:43.520,0:05:47.520 projects fill 0:05:44.960,0:05:48.160 um with the headless architecture so 0:05:47.520,0:05:50.880 it's kind of 0:05:48.160,0:05:52.000 interesting to see where adobe is going 0:05:50.880,0:05:56.639 with uh 0:05:52.000,0:05:59.520 with pwa and pwi studio 0:05:56.639,0:06:00.960 as well as the new hyper thin theme from 0:05:59.520,0:06:04.479 uh windham 0:06:00.960,0:06:06.720 which is also an interesting concept so 0:06:04.479,0:06:08.639 just today we had a little discussion uh 0:06:06.720,0:06:12.080 internally with the team on uh 0:06:08.639,0:06:12.080 which direction we need to go 0:06:12.160,0:06:15.919 nice and and so the projects that you've 0:06:15.039,0:06:18.560 seen 0:06:15.919,0:06:20.240 uh fail on headless what's that what 0:06:18.560,0:06:21.440 does that look like what's what have 0:06:20.240,0:06:23.759 been the 0:06:21.440,0:06:24.880 challenges that you've seen people run 0:06:23.759,0:06:27.520 into 0:06:24.880,0:06:28.639 um well the first one that filled was 0:06:27.520,0:06:31.280 like two 0:06:28.639,0:06:32.960 years ago yeah more than two years ago 0:06:31.280,0:06:34.880 almost two and a half years ago 0:06:32.960,0:06:36.400 and magento didn't have all the end 0:06:34.880,0:06:38.240 points at that point so there's a lot of 0:06:36.400,0:06:39.280 customizations that need to be done 0:06:38.240,0:06:43.520 there 0:06:39.280,0:06:47.680 um the second one failed 0:06:43.520,0:06:50.400 basically due to checkout not being 0:06:47.680,0:06:50.800 being up and running and compatible with 0:06:50.400,0:06:54.160 the 0:06:50.800,0:06:58.000 pwa uh etcetera 0:06:54.160,0:07:01.280 gotcha and um have you been 0:06:58.000,0:07:03.680 uh what what uh pwa um frameworks have 0:07:01.280,0:07:06.800 you been working with pwa studio mostly 0:07:03.680,0:07:09.199 or something short functions yeah 0:07:06.800,0:07:10.479 and internally we looked at pwa studio 0:07:09.199,0:07:14.319 to be as close as to 0:07:10.479,0:07:14.319 the magento core product as possible 0:07:14.960,0:07:18.400 and if you look at that product 0:07:16.639,0:07:20.960 currently there's like no 0:07:18.400,0:07:23.360 inheritance or theming in place it's 0:07:20.960,0:07:25.840 just more like a building set 0:07:23.360,0:07:28.319 so we had a discussion about if it's 0:07:25.840,0:07:31.199 feasible for agencies to build 0:07:28.319,0:07:32.080 up on pwa studio because basically for 0:07:31.199,0:07:35.280 every product 0:07:32.080,0:07:38.479 project you need to build your 0:07:35.280,0:07:40.880 team again instead of like inherent 0:07:38.479,0:07:43.199 a basic theme and customize it onto the 0:07:40.880,0:07:46.000 client's needs 0:07:43.199,0:07:47.199 we definitely see that that magento is 0:07:46.000,0:07:49.199 moving 0:07:47.199,0:07:50.319 more upmarket especially with such a 0:07:49.199,0:07:53.280 solution 0:07:50.319,0:07:55.280 um where it kind of looks like there 0:07:53.280,0:07:55.919 need to be a team in place for a single 0:07:55.280,0:07:58.240 project 0:07:55.919,0:07:59.039 in order to get that pwa studio upper 0:07:58.240,0:08:02.720 running 0:07:59.039,0:08:06.000 instead of an agency which does multiple 0:08:02.720,0:08:06.000 projects at a single time 0:08:06.080,0:08:10.479 gotcha yeah there's a level of 0:08:08.080,0:08:12.960 difficulty there 0:08:10.479,0:08:14.319 as far as the api endpoints go is that 0:08:12.960,0:08:17.360 is that getting better 0:08:14.319,0:08:21.199 api coverage yeah for sure 0:08:17.360,0:08:23.360 um i think the most vital ones are 0:08:21.199,0:08:25.759 already there with 2.4 0:08:23.360,0:08:26.639 there are additional endpoints as well 0:08:25.759,0:08:29.840 so you you 0:08:26.639,0:08:31.280 see that they keep on adding them so 0:08:29.840,0:08:32.559 that that's definitely going in the 0:08:31.280,0:08:34.800 right direction 0:08:32.559,0:08:37.200 [Music] 0:08:34.800,0:08:38.719 and uh the hivea theme is it looks 0:08:37.200,0:08:42.719 pretty interesting right a lot of people 0:08:38.719,0:08:45.760 are pretty excited about that yeah 0:08:42.719,0:08:46.560 because even if you run a pwa studio 0:08:45.760,0:08:48.560 application or 0:08:46.560,0:08:50.480 view storefront application through a 0:08:48.560,0:08:53.839 google page speed 0:08:50.480,0:08:54.640 it's still not that great um definitely 0:08:53.839,0:08:57.600 better than 0:08:54.640,0:08:58.240 out of the box magento luma theme um but 0:08:57.600,0:09:01.279 still like 0:08:58.240,0:09:03.839 50 60 page speed score on mobile 0:09:01.279,0:09:05.839 um whereas the ipad theme at least the 0:09:03.839,0:09:08.720 demo is looking uh 0:09:05.839,0:09:10.800 looking really fast not only from a user 0:09:08.720,0:09:13.440 perspective but also within google page 0:09:10.800,0:09:13.440 speed as well 0:09:13.760,0:09:18.320 yeah it's pretty cool um are you doing a 0:09:16.640,0:09:19.200 lot of development yourself these days 0:09:18.320,0:09:21.360 or more 0:09:19.200,0:09:22.240 team leadership and architecture and 0:09:21.360,0:09:24.800 stuff 0:09:22.240,0:09:26.640 i tried to do the development as well i 0:09:24.800,0:09:29.440 think it's like 50 50 currently 0:09:26.640,0:09:31.279 something around that 0:09:29.440,0:09:33.040 that's a good split keep your hands in 0:09:31.279,0:09:36.720 the code a little bit 0:09:33.040,0:09:40.399 you want to keep up right yeah 0:09:36.720,0:09:44.080 yeah that's cool um and so 0:09:40.399,0:09:45.680 um what uh what are some of the things 0:09:44.080,0:09:46.880 that that you're interested in 0:09:45.680,0:09:48.880 and working on lately i mean you 0:09:46.880,0:09:51.360 mentioned some of the pwa projects 0:09:48.880,0:09:52.720 failed and some 2.4 upgrades 0:09:51.360,0:09:54.399 with some of the stuff you're doing that 0:09:52.720,0:09:56.800 you're kind of the most excited about 0:09:54.399,0:09:56.800 right now 0:09:57.680,0:10:01.839 um well moving moving dole skill to 0:10:00.800,0:10:04.399 magenta too 0:10:01.839,0:10:06.800 that's uh that's really an interesting 0:10:04.399,0:10:06.800 project 0:10:09.200,0:10:14.240 nice and what's uh 0:10:12.720,0:10:15.920 you probably can't i don't know you know 0:10:14.240,0:10:17.440 whatever level of detail you're able to 0:10:15.920,0:10:19.040 get into 0:10:17.440,0:10:22.480 what are some of the components of that 0:10:19.040,0:10:26.160 that you're that you're working on 0:10:22.480,0:10:27.920 um well the data migration currently and 0:10:26.160,0:10:29.440 that's uh that's an interesting part 0:10:27.920,0:10:32.720 because they're 0:10:29.440,0:10:34.240 it's a store with around 500 000 skus in 0:10:32.720,0:10:37.440 there 0:10:34.240,0:10:41.440 a lot of order data a lot of sales data 0:10:37.440,0:10:44.320 um so migrating data is uh 0:10:41.440,0:10:46.000 is an interesting uh interesting part of 0:10:44.320,0:10:47.920 the project especially with the with a 0:10:46.000,0:10:50.079 large amount of data that needs to be 0:10:47.920,0:10:51.839 moved over from magento one to magento 0:10:50.079,0:10:53.360 two right 0:10:51.839,0:10:55.360 right you're running into all kinds of 0:10:53.360,0:10:59.360 legacy stuff as well so uh 0:10:55.360,0:11:02.320 right you need to cope with 0:10:59.360,0:11:02.800 right and do you have like an erp or a 0:11:02.320,0:11:05.279 pim 0:11:02.800,0:11:06.640 in in the middle of there yeah there's 0:11:05.279,0:11:09.120 an erp behind it 0:11:06.640,0:11:11.120 um which is pushing data into magento 0:11:09.120,0:11:12.800 one 0:11:11.120,0:11:14.560 and that data needs to be migrated over 0:11:12.800,0:11:17.920 to magenta too 0:11:14.560,0:11:20.320 right right nice man 0:11:17.920,0:11:21.760 how's um how's everything going for you 0:11:20.320,0:11:23.360 guys i think you mentioned starting to 0:11:21.760,0:11:24.160 kind of work remotely and stuff like 0:11:23.360,0:11:26.480 that 0:11:24.160,0:11:27.279 how's everything going during covid and 0:11:26.480,0:11:30.160 all the 0:11:27.279,0:11:31.300 transitions that you're having to deal 0:11:30.160,0:11:33.040 with 0:11:31.300,0:11:36.240 [Laughter] 0:11:33.040,0:11:38.000 yeah i love the transition uh so 0:11:36.240,0:11:40.399 basically i came back at the end of 0:11:38.000,0:11:42.800 february from san francisco 0:11:40.399,0:11:43.680 was back in the office here and within 0:11:42.800,0:11:46.959 two weeks 0:11:43.680,0:11:49.360 situation was deteriorating so much that 0:11:46.959,0:11:52.399 um 0:11:49.360,0:11:56.480 her government said well if you can work 0:11:52.399,0:11:59.600 remotely you have to work remotely 0:11:56.480,0:12:04.639 and that was on a first day 0:11:59.600,0:12:08.160 night so 0:12:04.639,0:12:09.920 yeah we decided to for we needed to work 0:12:08.160,0:12:10.959 remotely from that point so we decided 0:12:09.920,0:12:12.959 to call in the team 0:12:10.959,0:12:15.360 on friday morning they had like an hour 0:12:12.959,0:12:17.200 to come in and 0:12:15.360,0:12:18.800 we said well we don't know how long this 0:12:17.200,0:12:20.399 will take 0:12:18.800,0:12:22.560 take everything that you need with you 0:12:20.399,0:12:26.160 make sure that you have a good 0:12:22.560,0:12:29.040 workplace at home um 0:12:26.160,0:12:30.639 and then from monday next monday we were 0:12:29.040,0:12:34.160 remote 0:12:30.639,0:12:35.839 and i think like uh three quarters of 0:12:34.160,0:12:38.390 the team didn't get 0:12:35.839,0:12:39.920 into the office anymore up until now 0:12:38.390,0:12:42.959 [Music] 0:12:39.920,0:12:46.800 how's that been for you 0:12:42.959,0:12:48.639 um interesting because well 0:12:46.800,0:12:49.920 some some parts were quite easy right 0:12:48.639,0:12:51.680 because there was 0:12:49.920,0:12:53.040 first we were all in the office and then 0:12:51.680,0:12:55.920 we were just 0:12:53.040,0:12:58.079 all remote so everybody was in the same 0:12:55.920,0:13:01.200 position 0:12:58.079,0:13:03.200 instead of a team which is doing 0:13:01.200,0:13:04.720 part in office partly remote i think 0:13:03.200,0:13:08.399 that would be more difficult 0:13:04.720,0:13:08.399 to do and 0:13:08.880,0:13:12.959 yeah i think we moved fast 0:13:13.440,0:13:17.920 and some people had more had bigger 0:13:16.480,0:13:20.480 issues coping with the change than 0:13:17.920,0:13:23.680 others of course 0:13:20.480,0:13:26.480 but yeah it's not too bad 0:13:23.680,0:13:27.519 actually that's cool any any particular 0:13:26.480,0:13:30.880 tools or 0:13:27.519,0:13:33.200 um workflows that have been helpful 0:13:30.880,0:13:34.560 for you guys to kind of stay on the same 0:13:33.200,0:13:36.079 page and 0:13:34.560,0:13:38.639 yeah we were already using slack 0:13:36.079,0:13:42.240 internally uh using jira for 0:13:38.639,0:13:44.079 for support and tickets uh we documented 0:13:42.240,0:13:44.880 a lot in confluence so that's already 0:13:44.079,0:13:47.279 there 0:13:44.880,0:13:49.440 and what we did is that we upgraded to 0:13:47.279,0:13:51.360 the premium flag channel 0:13:49.440,0:13:53.839 in order to have the ability to call 0:13:51.360,0:13:59.279 each other and share screens 0:13:53.839,0:14:02.320 and yeah that's about it 0:13:59.279,0:14:05.120 that's cool yeah i recently started um 0:14:02.320,0:14:08.160 playing around with discord a little bit 0:14:05.120,0:14:11.199 and um they have this cool voice uh 0:14:08.160,0:14:13.040 feature um where there's basically like 0:14:11.199,0:14:14.480 voice channels that you can go into and 0:14:13.040,0:14:17.600 just randomly 0:14:14.480,0:14:19.440 talk with voice and it's uh 0:14:17.600,0:14:21.120 it's a neat way to just you know kind of 0:14:19.440,0:14:22.800 communicate on the fly 0:14:21.120,0:14:24.639 without even having to do video it's 0:14:22.800,0:14:27.279 just a little bit simpler 0:14:24.639,0:14:28.000 um so it's kind of cool have you used 0:14:27.279,0:14:30.959 discord 0:14:28.000,0:14:32.079 much at all not at all so i need to look 0:14:30.959,0:14:35.279 into that one 0:14:32.079,0:14:37.760 yeah yeah it's pretty cool 0:14:35.279,0:14:39.519 um yeah one thing that's interesting as 0:14:37.760,0:14:42.880 well is to to like 0:14:39.519,0:14:45.839 keep your company culture um 0:14:42.880,0:14:47.519 that's a little bit harder uh to do so 0:14:45.839,0:14:51.199 we try to do uh 0:14:47.519,0:14:55.199 um every friday uh 0:14:51.199,0:14:59.120 uh friday evening the uh um 0:14:55.199,0:15:00.240 uh the happy hour where a few people uh 0:14:59.120,0:15:03.760 come in and join 0:15:00.240,0:15:05.920 um we did a a pub quiz 0:15:03.760,0:15:07.519 with the team um and now we're trying to 0:15:05.920,0:15:08.800 come up with something around christmas 0:15:07.519,0:15:11.440 so 0:15:08.800,0:15:13.199 that's cool so like an in-person happy 0:15:11.440,0:15:15.440 hour 0:15:13.199,0:15:17.600 uh no an online happy hour yeah online 0:15:15.440,0:15:20.240 oh okay okay yeah that's cool 0:15:17.600,0:15:21.519 how do you how do you uh how do you 0:15:20.240,0:15:24.560 organize that you just 0:15:21.519,0:15:27.120 get on slack and zoom or 0:15:24.560,0:15:29.440 video calls and just kind of drink 0:15:27.120,0:15:32.000 together or like how do you 0:15:29.440,0:15:32.560 yeah it's a little bit different though 0:15:32.000,0:15:34.560 because 0:15:32.560,0:15:36.399 most of the time with a real happy hour 0:15:34.560,0:15:38.800 people can talk to each other and here's 0:15:36.399,0:15:40.720 more like one 0:15:38.800,0:15:42.160 somebody is telling something and the 0:15:40.720,0:15:44.639 rest is listening 0:15:42.160,0:15:45.279 um so i don't think the group can be too 0:15:44.639,0:15:47.519 large but 0:15:45.279,0:15:48.639 with with four or five or six people 0:15:47.519,0:15:50.320 it's yeah it's definitely 0:15:48.639,0:15:53.279 it's pretty good yeah yeah it's pretty 0:15:50.320,0:15:53.279 good yeah that's 0:15:53.600,0:15:56.959 stay cool touch as well with everybody 0:15:55.120,0:15:59.199 so right right 0:15:56.959,0:16:00.959 um how are you like checking in on the 0:15:59.199,0:16:03.040 team to make sure 0:16:00.959,0:16:05.440 like people are doing okay if there's 0:16:03.040,0:16:08.240 any extra support they need 0:16:05.440,0:16:08.639 um kind of trying to see how people on 0:16:08.240,0:16:11.040 the team 0:16:08.639,0:16:12.399 are doing like if they're doing their 0:16:11.040,0:16:14.639 work correctly or more like 0:16:12.399,0:16:16.160 work or just yeah like mental health 0:16:14.639,0:16:16.800 like like mental health like how they're 0:16:16.160,0:16:20.000 doing 0:16:16.800,0:16:22.720 you know overall yeah work related 0:16:20.000,0:16:23.199 you have to stand up every morning where 0:16:22.720,0:16:25.360 you 0:16:23.199,0:16:27.199 review your work from yesterday and tell 0:16:25.360,0:16:28.959 your upcoming day and if you're blocked 0:16:27.199,0:16:32.079 by anything so 0:16:28.959,0:16:32.800 that's pretty solid uh mental health at 0:16:32.079,0:16:35.279 rise 0:16:32.800,0:16:37.839 we with the management tree team try to 0:16:35.279,0:16:40.160 connect with everybody once in a while 0:16:37.839,0:16:43.680 to make sure to have a little chit chat 0:16:40.160,0:16:46.480 about how how it's going what their 0:16:43.680,0:16:49.440 what they're feeling and if uh if 0:16:46.480,0:16:50.959 they're mentally doing okay as well 0:16:49.440,0:16:53.120 check in on them regularly that's cool 0:16:50.959,0:16:56.639 yeah yeah for sure yeah 0:16:53.120,0:16:58.399 um so cream your your agency's dutch 0:16:56.639,0:17:01.279 e-commerce agency 0:16:58.399,0:17:02.480 um and like what what um what kind of 0:17:01.279,0:17:05.360 makes you guys unique 0:17:02.480,0:17:06.079 what um obviously magento emphasis i'm 0:17:05.360,0:17:08.959 sure you have 0:17:06.079,0:17:09.280 but what um what do you guys specialize 0:17:08.959,0:17:12.799 in 0:17:09.280,0:17:14.640 and focus on you're definitely a magenta 0:17:12.799,0:17:18.079 agency of course 0:17:14.640,0:17:20.640 we're currently with a team of 14. 0:17:18.079,0:17:22.640 so midsize agency and we're doing 0:17:20.640,0:17:25.600 mid-size level projects 0:17:22.640,0:17:25.600 for our customers 0:17:25.839,0:17:29.360 and i think we we specialize really in 0:17:28.400,0:17:30.960 magento and 0:17:29.360,0:17:32.640 we're really good at the work that we do 0:17:30.960,0:17:35.440 and that we deliver on time 0:17:32.640,0:17:35.440 and on budget 0:17:36.720,0:17:42.799 it's always good it's always important 0:17:40.880,0:17:44.480 what's um what's your feeling on the 0:17:42.799,0:17:46.080 magento community right now so you're on 0:17:44.480,0:17:49.520 the board of the association 0:17:46.080,0:17:52.720 right um how do you feel 0:17:49.520,0:17:55.039 like like how are things going with the 0:17:52.720,0:17:58.240 association kind of in general 0:17:55.039,0:18:01.200 right now um what are some things that 0:17:58.240,0:18:02.880 you know are top of mind for you 0:18:01.200,0:18:04.480 so regarding the association we're 0:18:02.880,0:18:06.320 definitely not at the point where we 0:18:04.480,0:18:06.880 would like to be at this time or where 0:18:06.320,0:18:10.960 we 0:18:06.880,0:18:10.960 thought we would be in at this time um 0:18:11.039,0:18:14.720 we've struggled a little bit with 0:18:12.480,0:18:17.840 funding that's now in place 0:18:14.720,0:18:19.600 we're currently discussing the budget 0:18:17.840,0:18:22.799 for 2021 0:18:19.600,0:18:25.679 and some really interesting plans there 0:18:22.799,0:18:27.200 and interesting programs that hopefully 0:18:25.679,0:18:30.320 we could share 0:18:27.200,0:18:34.160 pretty soon with everybody else yeah 0:18:30.320,0:18:36.320 so definitely progress there um 0:18:34.160,0:18:38.880 took some time but uh we're getting 0:18:36.320,0:18:40.880 there slowly 0:18:38.880,0:18:42.240 so that's yeah definitely interesting to 0:18:40.880,0:18:45.039 to watch as well 0:18:42.240,0:18:46.880 okay and so like one of the things i 0:18:45.039,0:18:50.640 wonder about with the association is 0:18:46.880,0:18:54.320 um is it mostly about 0:18:50.640,0:18:55.280 organizing events um is there going to 0:18:54.320,0:18:58.000 be some 0:18:55.280,0:19:00.400 management of the open source project 0:18:58.000,0:19:03.760 like i think the drupal association has 0:19:00.400,0:19:05.760 some more involvement in managing the 0:19:03.760,0:19:07.840 actual open source project or is it sort 0:19:05.760,0:19:11.600 of primarily events 0:19:07.840,0:19:14.799 or is that so you know um 0:19:11.600,0:19:16.799 the association started of course um 0:19:14.799,0:19:18.480 with the meat magenta association so 0:19:16.799,0:19:20.320 that's kind of our roots 0:19:18.480,0:19:22.000 so events will definitely have a place 0:19:20.320,0:19:24.640 there um 0:19:22.000,0:19:26.640 but we yeah we are venturing into 0:19:24.640,0:19:30.480 different items as well 0:19:26.640,0:19:34.080 and and of course we're discussing 0:19:30.480,0:19:39.039 uh how we can get involved 0:19:34.080,0:19:42.799 with open source um as well as a program 0:19:39.039,0:19:43.919 gotcha tbd yeah yeah for sure to be 0:19:42.799,0:19:47.280 determined 0:19:43.919,0:19:49.919 and that that depends on adobe 0:19:47.280,0:19:51.200 as well um we really don't know what 0:19:49.919,0:19:54.320 what their 0:19:51.200,0:19:55.760 goal is or their their bigger their 0:19:54.320,0:19:59.200 bigger aim is with 0:19:55.760,0:19:59.200 with magenta open source 0:20:00.000,0:20:03.360 so definitely something that we need to 0:20:01.440,0:20:06.080 watch right 0:20:03.360,0:20:06.799 are you um are you uh contributing on 0:20:06.080,0:20:09.520 github 0:20:06.799,0:20:12.000 um these days pretty actively are you 0:20:09.520,0:20:16.159 busy with other stuff 0:20:12.000,0:20:18.559 i've been contributing a bit 0:20:16.159,0:20:20.720 a couple of years back and and well of 0:20:18.559,0:20:21.280 course you still look at the open issues 0:20:20.720,0:20:23.840 try to 0:20:21.280,0:20:24.880 uh if you find a bug and an edit there 0:20:23.840,0:20:28.000 as well but 0:20:24.880,0:20:28.880 um i'm i've haven't actively resolved 0:20:28.000,0:20:31.679 any issues 0:20:28.880,0:20:33.200 i think for the past couple of months so 0:20:31.679,0:20:35.679 okay 0:20:33.200,0:20:37.360 yeah got a lot going on it's funny i i 0:20:35.679,0:20:38.000 was scrolling through your twitter feed 0:20:37.360,0:20:40.320 going back 0:20:38.000,0:20:42.000 like probably like two years or 0:20:40.320,0:20:44.559 something and uh 0:20:42.000,0:20:46.799 i saw you um you were like oh this is 0:20:44.559,0:20:48.159 great i got like eight prs merged in 0:20:46.799,0:20:52.480 like within two days 0:20:48.159,0:20:52.480 or something like that yeah and 0:20:53.120,0:21:01.520 there's if you look at the 0:20:57.360,0:21:04.640 process around open source and 0:21:01.520,0:21:08.559 submitting a pull request and making it 0:21:04.640,0:21:13.039 having it merged i think 0:21:08.559,0:21:13.039 the level of entry is becoming higher as 0:21:14.840,0:21:17.840 well 0:21:18.720,0:21:21.760 i'm curious yeah i was curious to drill 0:21:20.640,0:21:25.280 into that because i've seen some 0:21:21.760,0:21:27.440 some people kind of complain about like 0:21:25.280,0:21:28.640 things not getting merged fast enough or 0:21:27.440,0:21:30.640 whatever 0:21:28.640,0:21:32.400 um what do you what do you think that is 0:21:30.640,0:21:33.360 that the the kind of the barrier to 0:21:32.400,0:21:36.880 entry 0:21:33.360,0:21:38.880 for prs is getting higher 0:21:36.880,0:21:40.080 well one of the things they say for 0:21:38.880,0:21:42.480 instance is you need 0:21:40.080,0:21:44.240 have you need to have test coverage in 0:21:42.480,0:21:46.159 your pr 0:21:44.240,0:21:48.640 but magento itself doesn't have like 0:21:46.159,0:21:52.240 test coverage of every piece of code 0:21:48.640,0:21:54.559 okay so 0:21:52.240,0:21:57.200 they're just saying well write tests and 0:21:54.559,0:21:58.720 i think a lot of people don't 0:21:57.200,0:22:00.320 have the time to write tests or don't 0:21:58.720,0:22:03.679 want to write tests or they don't have 0:22:00.320,0:22:03.679 the knowledge to write tests 0:22:04.000,0:22:07.440 and then those pr's will get stuck and 0:22:06.000,0:22:10.559 will not move along 0:22:07.440,0:22:13.840 while the actual change might might be 0:22:10.559,0:22:13.840 beneficial for the whole community 0:22:15.200,0:22:18.400 i think that's pretty reasonable though 0:22:16.799,0:22:21.120 to ask for the test coverage 0:22:18.400,0:22:22.720 i mean if you're in there writing uh 0:22:21.120,0:22:24.720 some functionality 0:22:22.720,0:22:26.559 writing a bug fix for a specific piece 0:22:24.720,0:22:28.720 of code and 0:22:26.559,0:22:31.840 i can't imagine to be too hard to cover 0:22:28.720,0:22:31.840 that with some tests 0:22:32.080,0:22:35.760 but i'm thinking about like a couple of 0:22:34.240,0:22:38.559 posts i saw 0:22:35.760,0:22:40.000 and now i'm curious if that was the 0:22:38.559,0:22:41.120 issue if that was the reason why 0:22:40.000,0:22:43.200 they didn't get merged because they 0:22:41.120,0:22:44.799 didn't have the test coverage so that's 0:22:43.200,0:22:46.640 something i'll have to yeah test 0:22:44.799,0:22:50.240 coverage or things are open 0:22:46.640,0:22:52.320 for like months or years before somebody 0:22:50.240,0:22:54.480 pays attention to it 0:22:52.320,0:22:56.799 yeah yeah yeah i've seen a couple of 0:22:54.480,0:22:56.799 those 0:22:56.960,0:23:01.200 i've seen some some people pretty upset 0:23:00.480,0:23:04.320 about that 0:23:01.200,0:23:06.799 you know yeah um 0:23:04.320,0:23:08.000 but yeah i guess maybe it maybe it 0:23:06.799,0:23:11.600 really boils down to the test 0:23:08.000,0:23:13.360 coverage there are the number of people 0:23:11.600,0:23:15.440 working on that on that side of the 0:23:13.360,0:23:19.280 project right you see the number of 0:23:15.440,0:23:19.280 outstanding issues increase as well 0:23:21.200,0:23:26.880 yeah so more or more backlog grooming or 0:23:24.000,0:23:30.080 closing out duplicates or something 0:23:26.880,0:23:33.200 right right yeah and how do you feel 0:23:30.080,0:23:33.919 like the magento community overall is is 0:23:33.200,0:23:37.600 doing 0:23:33.919,0:23:38.960 um just generally like uh 0:23:37.600,0:23:40.480 a lot a lot of people are looking at 0:23:38.960,0:23:42.080 different platforms a lot of people are 0:23:40.480,0:23:45.440 diversifying 0:23:42.080,0:23:48.400 um you know obviously covet has affected 0:23:45.440,0:23:48.880 events and our ability to get together 0:23:48.400,0:23:51.360 so 0:23:48.880,0:23:53.440 how do you kind of you're kind of 0:23:51.360,0:23:56.240 missing the in-person event 0:23:53.440,0:23:58.799 yeah like uh connecting with everybody 0:23:56.240,0:24:01.039 um so yeah that definitely has an impact 0:23:58.799,0:24:02.400 on the community but but that doesn't 0:24:01.039,0:24:03.360 only have an impact on the magento 0:24:02.400,0:24:06.799 community but on 0:24:03.360,0:24:08.240 other platforms as well yeah 0:24:06.799,0:24:11.440 and you do see a lot of people 0:24:08.240,0:24:12.799 diversifying to other platforms 0:24:11.440,0:24:16.080 here around the netherlands couple of 0:24:12.799,0:24:18.960 agencies have stopped doing magento 0:24:16.080,0:24:20.960 and went for instance to shopware or 0:24:18.960,0:24:24.799 doing magento and shopware or 0:24:20.960,0:24:27.919 magento and shopify or um 0:24:24.799,0:24:28.400 well we we still stick to magento 0:24:27.919,0:24:30.640 because 0:24:28.400,0:24:32.720 we think that one is it's a pretty good 0:24:30.640,0:24:34.960 and decent platform to do e-commerce on 0:24:32.720,0:24:37.520 and secondly we think that if you want 0:24:34.960,0:24:38.720 to exceed customer expectations you 0:24:37.520,0:24:40.640 need to be really good at what you're 0:24:38.720,0:24:43.840 doing 0:24:40.640,0:24:46.080 so you want to 0:24:43.840,0:24:47.919 be a perfectionist with a magento or 0:24:46.080,0:24:49.440 another platform 0:24:47.919,0:24:50.960 but i don't think that we are the site 0:24:49.440,0:24:52.720 of an agency that we could support 0:24:50.960,0:24:54.799 multiple platforms 0:24:52.720,0:24:55.760 especially coming out of the magento one 0:24:54.799,0:24:58.720 to magenta 2 0:24:55.760,0:24:58.720 transition as well 0:24:59.039,0:25:02.799 yeah i've been hearing more and more 0:25:00.159,0:25:05.360 about shopware it seems like um 0:25:02.799,0:25:07.679 a pretty cool platform seems like i feel 0:25:05.360,0:25:11.279 there's some parallels to 0:25:07.679,0:25:11.520 the magento um trajectory just as it's 0:25:11.279,0:25:14.080 an 0:25:11.520,0:25:16.240 open source platform there's a lot of 0:25:14.080,0:25:18.960 enthusiasm around it 0:25:16.240,0:25:20.720 you know yeah for sure but the business 0:25:18.960,0:25:23.039 model is a little bit different though 0:25:20.720,0:25:24.000 where magento has their commerce edition 0:25:23.039,0:25:26.840 which is 0:25:24.000,0:25:29.279 only feasible for large enterprise 0:25:26.840,0:25:31.279 customers 0:25:29.279,0:25:33.039 shopware has an as a model where you 0:25:31.279,0:25:36.559 could buy a license for i don't know a 0:25:33.039,0:25:41.039 thousand or 1500 euros 0:25:36.559,0:25:43.679 so the the barrier to entry is way lower 0:25:41.039,0:25:45.120 you can have a much larger customer base 0:25:43.679,0:25:49.679 who's willing to pay for 0:25:45.120,0:25:51.440 a particular feature or feature set 0:25:49.679,0:25:53.840 so their approach to that is a little 0:25:51.440,0:25:55.840 bit different than the magento approach 0:25:53.840,0:25:58.640 [Music] 0:25:55.840,0:25:59.919 yeah it's interesting um when it comes 0:25:58.640,0:26:03.279 to events have you been 0:25:59.919,0:26:06.080 um enjoying any of the virtual events 0:26:03.279,0:26:07.440 um it's it's it's hard to recreate kind 0:26:06.080,0:26:10.080 of the magic of like an 0:26:07.440,0:26:11.840 in-person event but it's i know 0:26:10.080,0:26:12.960 everybody's trying to do the virtual 0:26:11.840,0:26:16.080 events and 0:26:12.960,0:26:18.640 yeah um as recreate as much as they can 0:26:16.080,0:26:19.520 you know so with the magenta association 0:26:18.640,0:26:22.400 with the uh 0:26:19.520,0:26:23.760 we did the magenta connect event um 0:26:22.400,0:26:27.440 which was really well 0:26:23.760,0:26:29.200 received um i think with the uh we used 0:26:27.440,0:26:32.799 a tool called hop in 0:26:29.200,0:26:36.480 um it almost felt like an uh 0:26:32.799,0:26:38.480 an in-person event um 0:26:36.480,0:26:39.760 but still you don't you i don't know you 0:26:38.480,0:26:43.520 do not have the vibe 0:26:39.760,0:26:47.039 going on or like um the after hours 0:26:43.520,0:26:49.600 um discussions um 0:26:47.039,0:26:51.130 yeah or the in between events or session 0:26:49.600,0:26:52.720 discussions as well so 0:26:51.130,0:26:55.760 [Music] 0:26:52.720,0:26:57.919 yeah i really liked the um uh at the uh 0:26:55.760,0:26:59.200 the adobe i think it was the adobe 0:26:57.919,0:27:02.880 developer live 0:26:59.200,0:27:03.440 um conference recently i checked out the 0:27:02.880,0:27:05.600 network 0:27:03.440,0:27:06.720 feature uh the networking feature and 0:27:05.600,0:27:09.039 hop in 0:27:06.720,0:27:10.480 um and i really liked it it was like a 0:27:09.039,0:27:13.360 five minute 0:27:10.480,0:27:14.640 uh you just it randomly matches you up 0:27:13.360,0:27:17.919 with somebody else for 0:27:14.640,0:27:21.200 five minute video chat and uh it was 0:27:17.919,0:27:23.840 really cool i really liked it 0:27:21.200,0:27:24.320 sort of kind of like dating yeah he did 0:27:23.840,0:27:26.720 it 0:27:24.320,0:27:28.480 a little bit like speed dating it i 0:27:26.720,0:27:30.320 don't know it made me feel like 0:27:28.480,0:27:32.880 i was kind of at a conference i don't 0:27:30.320,0:27:35.279 know i i can't quite explain it 0:27:32.880,0:27:37.279 uh but it it's what's interesting about 0:27:35.279,0:27:40.880 that is that you're actually 0:27:37.279,0:27:43.760 just meeting a random new guy whereas 0:27:40.880,0:27:45.760 in person events most of the time you're 0:27:43.760,0:27:48.000 talking to people you already know and 0:27:45.760,0:27:51.279 they can introduce you to other people 0:27:48.000,0:27:52.799 so um this might be actually a bit 0:27:51.279,0:27:56.559 better 0:27:52.799,0:27:58.720 yeah the random the randomness yeah 0:27:56.559,0:28:00.880 yeah i had the same thought too it 0:27:58.720,0:28:04.080 almost forces you to meet new people 0:28:00.880,0:28:06.399 yeah um uh and and it's cool i was just 0:28:04.080,0:28:09.039 for five minutes because 0:28:06.399,0:28:10.799 um you know it's not you know if if 0:28:09.039,0:28:12.799 there's not much to talk about then 0:28:10.799,0:28:14.080 it's just over after five minutes it 0:28:12.799,0:28:16.880 gives you a feeling that 0:28:14.080,0:28:17.520 you know of like continual motion kind 0:28:16.880,0:28:19.200 of a thing 0:28:17.520,0:28:21.440 like if you're at a conference you're 0:28:19.200,0:28:23.440 just walking around and 0:28:21.440,0:28:26.320 um you know you always got somewhere 0:28:23.440,0:28:29.279 else to go you know for the next event 0:28:26.320,0:28:30.720 yeah yeah and then you can just go away 0:28:29.279,0:28:34.399 from the person 0:28:30.720,0:28:35.840 yeah it's needed yeah 0:28:34.399,0:28:38.960 but i thought that was yeah i thought 0:28:35.840,0:28:42.399 that was a great uh a great feature 0:28:38.960,0:28:44.640 um are there any uh events coming up 0:28:42.399,0:28:46.559 in the near future that you guys are 0:28:44.640,0:28:48.640 organizing 0:28:46.559,0:28:51.440 well we're not organizers ourselves as 0:28:48.640,0:28:53.360 cream as an agency but 0:28:51.440,0:28:54.720 yet the magento association is talking 0:28:53.360,0:28:56.880 about doing 0:28:54.720,0:28:59.279 connect events virtual connect events 0:28:56.880,0:29:00.880 again 0:28:59.279,0:29:02.399 there was definitely a lot of interest 0:29:00.880,0:29:04.720 to those events so 0:29:02.399,0:29:06.799 um we'll probably move forward with that 0:29:04.720,0:29:08.960 okay that's cool 0:29:06.799,0:29:10.960 so this is this is kind of random but i 0:29:08.960,0:29:14.000 saw on your linkedin 0:29:10.960,0:29:17.520 that you started a private equity firm 0:29:14.000,0:29:20.000 which i had i had i had no idea 0:29:17.520,0:29:21.310 uh i i'm curious to learn a little bit 0:29:20.000,0:29:23.600 more about that 0:29:21.310,0:29:26.799 [Laughter] 0:29:23.600,0:29:31.039 uh that's an interesting story yeah 0:29:26.799,0:29:34.480 um so one of our customers um 0:29:31.039,0:29:38.799 we had the ability to um 0:29:34.480,0:29:38.799 to participate in their in their venture 0:29:38.880,0:29:43.760 and me and my my business partner said 0:29:40.960,0:29:45.039 all right let's let's uh let's go 0:29:43.760,0:29:47.520 go and do that and take that 0:29:45.039,0:29:49.760 participation in there in that company 0:29:47.520,0:29:51.520 um because we think that we know how to 0:29:49.760,0:29:53.440 sell stuff online and we advise our 0:29:51.520,0:29:56.399 customers 0:29:53.440,0:29:57.039 on on the best way to sell uh to sell to 0:29:56.399,0:29:59.679 sell 0:29:57.039,0:30:01.039 stuff online um but we can now actually 0:29:59.679,0:30:04.799 participate in a company 0:30:01.039,0:30:04.799 um in doing so 0:30:04.960,0:30:08.559 that's cool so you do uh investing and 0:30:07.279,0:30:11.520 stuff like that 0:30:08.559,0:30:12.559 yeah yeah and die festing as well so 0:30:11.520,0:30:13.840 okay 0:30:12.559,0:30:15.840 uh yeah we actually saw that 0:30:13.840,0:30:19.440 participation uh 0:30:15.840,0:30:20.960 at the beginning of 2020 so uh okay 0:30:19.440,0:30:23.200 that's neat that's neat so you've 0:30:20.960,0:30:26.720 dabbled a little bit in investing yep 0:30:23.200,0:30:28.559 yep that's cool um i think 0:30:26.720,0:30:29.919 we were initially wanting to talk a 0:30:28.559,0:30:31.120 little bit about preparing for the 0:30:29.919,0:30:33.440 holiday seasons because 0:30:31.120,0:30:34.960 we were gonna do this podcast earlier 0:30:33.440,0:30:38.240 and then some things came up 0:30:34.960,0:30:40.960 my apologies but so it's a little 0:30:38.240,0:30:41.840 better things on your mind had some 0:30:40.960,0:30:43.600 things come up 0:30:41.840,0:30:45.120 but it's so it's a little late obviously 0:30:43.600,0:30:47.120 for preparing for the holiday season 0:30:45.120,0:30:50.480 right now but was there anything 0:30:47.120,0:30:53.520 uh top of mind for you when it comes to 0:30:50.480,0:30:54.880 uh this this holiday season well 0:30:53.520,0:30:56.640 what you see here in the netherlands at 0:30:54.880,0:30:59.679 least is that um there are 0:30:56.640,0:31:02.000 companies actively advertising to not 0:30:59.679,0:31:03.039 do your holiday shopping last last 0:31:02.000,0:31:06.399 minute but more like 0:31:03.039,0:31:07.120 scatter it in a larger period of time 0:31:06.399,0:31:10.960 and and 0:31:07.120,0:31:10.960 be be early order early 0:31:11.600,0:31:15.840 and that's something i see with the u.s 0:31:14.399,0:31:19.200 market as well 0:31:15.840,0:31:21.519 especially with dull scale 0:31:19.200,0:31:22.720 doing a longer period of promotions 0:31:21.519,0:31:26.240 instead of a 0:31:22.720,0:31:27.279 one big burst so we're definitely 0:31:26.240,0:31:30.320 expecting a lot of 0:31:27.279,0:31:33.440 holiday shopping to be online 0:31:30.320,0:31:36.799 as some stores are closed or do not 0:31:33.440,0:31:36.799 participate in black friday 0:31:37.279,0:31:40.880 and having a longer longer holiday 0:31:39.760,0:31:44.799 period than normal 0:31:40.880,0:31:45.440 as well that makes sense so like instead 0:31:44.799,0:31:47.519 of the 0:31:45.440,0:31:48.799 the holiday rush where everybody's going 0:31:47.519,0:31:51.600 to the stores 0:31:48.799,0:31:52.080 and and doing their shopping just get it 0:31:51.600,0:31:55.440 done 0:31:52.080,0:31:56.960 a little earlier get it done online um 0:31:55.440,0:31:59.600 it makes me think actually of like 0:31:56.960,0:32:02.320 voting here recently in the election 0:31:59.600,0:32:04.320 like um because there was a lot of a 0:32:02.320,0:32:06.080 push to vote early 0:32:04.320,0:32:08.720 and then like for example we were able 0:32:06.080,0:32:12.000 to just go vote like a week beforehand 0:32:08.720,0:32:14.080 uh and we did it in person um 0:32:12.000,0:32:15.360 but like you could just go in at any 0:32:14.080,0:32:17.279 point leading up 0:32:15.360,0:32:19.120 several weeks leading up to it i was 0:32:17.279,0:32:19.600 like this is so much easier like why did 0:32:19.120,0:32:22.880 we all 0:32:19.600,0:32:23.760 wait to the very day to do it when we 0:32:22.880,0:32:27.120 could have just gone 0:32:23.760,0:32:29.760 in a couple weeks earlier you know 0:32:27.120,0:32:31.360 and just like kind of yeah if they do 0:32:29.760,0:32:32.880 the deals for black friday during the 0:32:31.360,0:32:34.480 whole week everybody will shop for the 0:32:32.880,0:32:35.279 whole week right it's not like a single 0:32:34.480,0:32:38.640 day 0:32:35.279,0:32:42.480 yeah yeah yeah yeah so then are you um 0:32:38.640,0:32:44.559 just encouraging clients to kind of um 0:32:42.480,0:32:46.320 have their promotions available for a 0:32:44.559,0:32:48.000 longer period of time 0:32:46.320,0:32:50.320 during the holiday season that kind of a 0:32:48.000,0:32:52.880 thing um 0:32:50.320,0:32:53.519 yeah and as well as like from a 0:32:52.880,0:32:56.159 technical 0:32:53.519,0:32:58.000 perspective with the increase of traffic 0:32:56.159,0:33:01.120 what are you expecting 0:32:58.000,0:33:03.440 when are you expecting it and we can act 0:33:01.120,0:33:05.440 accordingly at that point so 0:33:03.440,0:33:06.799 nice make sure that everything is scaled 0:33:05.440,0:33:10.000 up and ready to go 0:33:06.799,0:33:10.960 right right awesome well hopefully you 0:33:10.000,0:33:14.159 guys have a good 0:33:10.960,0:33:15.279 successful holiday season um was there 0:33:14.159,0:33:18.480 anything else you wanted to 0:33:15.279,0:33:20.290 want to cover before we wrap up 0:33:18.480,0:33:21.760 well that was on the on that list 0:33:20.290,0:33:23.279 [Laughter] 0:33:21.760,0:33:25.840 i think that was about it i think that 0:33:23.279,0:33:28.640 was about it on my list yeah 0:33:25.840,0:33:32.159 um awesome well where uh where's the 0:33:28.640,0:33:36.000 best place for people to find you online 0:33:32.159,0:33:37.360 um twitter linkedin um 0:33:36.000,0:33:39.120 if you have any questions connect with 0:33:37.360,0:33:43.919 me i'm happy to answer them 0:33:39.120,0:33:43.919 okay awesome